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Baby Moreno, Jaime and Uribe Arango, Juan Fernando
Análisis Competitivo por parte de los talleres de servicio automotriz, mediante el uso del valor percibido por el cliente
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AD-minister
, Jun 2015, no.26, p.73-99. ISSN 1692-0279
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Baby Moreno, Jaime and Restrepo Ayala, Carlos Andrés
Análisis competitivo por parte de los fabricantes de automóviles y camionetas SUV mediante el Uso del Valor Percibido por el cliente como una herramienta para ese propósito
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AD-minister
, Jun 2014, no.24, p.9-32. ISSN 1692-0279
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abstract in spanish
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