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AZUELA-FLORES, JOSÉ IGNACIO, OCHOA-HERNÁNDEZ, MAGDA LIZET and JIMÉNEZ-ALMAGUER, KARLA PAOLA
¿PAGAR MENOS O PAGAR LO JUSTO? UN ANÁLISIS DE LAS ESTRATEGIAS DE PRECIOS
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AD-minister
, Dic 2017, no.31, p.47-58. ISSN 1692-0279
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