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MANZUR MOBAREC, ENRIQUE [Author]
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Olavarrieta Soto, Sergio, Manzur Mobarec, Enrique and Friedmann, Roberto
Foreign Branding
:
Examining the Relationship between Language and International Brand Evaluations
.
Innovar
, Sept 2009, vol.19, no.35, p.9-18. ISSN 0121-5051
·
abstract in english
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spanish
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HIDALGO CAMPOS, PEDRO et al.
LA CULTURA NACIONAL Y SU IMPACTO EN LOS NEGOCIOS
:
EL CASO CHILENO
.
estud.gerenc.
, Dic 2007, vol.23, no.105, p.57-67. ISSN 0123-5923
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abstract in spanish
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english
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Hidalgo Campos, Pedro et al.
Cuantificación de las distancias culturales entre países
:
un análisis de latinoamérica
.
Cuad. Adm.
, Jun 2007, vol.20, no.33, p.253-272. ISSN 0120-3592
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abstract in spanish
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english
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text in spanish
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