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MUÑOZ MOLINA, YAROMIR and VECINO ARENAS, CARLOS ENRIQUE ANÁLISIS DE LA CONTRIBUCIÓN DE HOLLANDER AL MACROMERCADEO. estud.gerenc., Jun 2008, vol.24, no.107, p.87-106. ISSN 0123-5923

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Muñoz Molina, Yaromir and Chebat, Jean-Charles Evaluación cognitiva y reacción emocional a la variación de la amenaza y el emisor en las advertencias contra productos adictivos: proposiciones de investigación. Cuad. Adm., Jun 2007, vol.20, no.33, p.229-252. ISSN 0120-3592

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