JARAMILLO-GAVIRIA, Clara Inés et al. Avatars: A Qualitatively Stationary Cybernetic Way of Being. []. , 48, pp.193-206. ISSN 0123-4870.

The purpose of this research paper is to review the ontology that serves as the basis for cybernetic society. For that purpose, we start with the following questions: What are the features of the cybernetic way of being? What are the agreements and disagreements between the avatar as a cybernetic way of being and the person as a humanistic way of being? Our theses are: a) the cybernetic man is an avatar that develops a way of being that unfolds in a quantifiable digital reality; b) the avatar presupposes an ontology in which only that which is reducible to digital operations between ones and zeros acquires reality consistency; c) in said quantifiable digital ontology, the qualitative phenomena do not take place or are simulated by the avatar, which promotes the development of a stationary way of being that compromises the health of qualitative powers such as: problematic, valuable and vocational. To develop this thesis, we propose the following structure: first, we present some key elements of cybernetic ontology; after that, we analyze the constitutive features of the "avatar" as a type of cybernetic subjectivity; then, we characterize the "avatar" as an impersonal and qualitatively stationary way of being; finally, we conclude that cybernetic ontology tends to constitute an "avatar" society that restricts the qualitative character of people and the world.

: cybernetic way of being; avatar; cybernetics; qualitative reality; quantitative reality.

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