Abstract

GOMEZ MIRANDA, Oscar Mauricio. ENTREPRENEURIAL ATTITUDES OF UNIVERSITY STUDENTS: THE CASE OF A HIGHER EDUCATION INSTITUTIONS IN COLOMBIA. Tend. [online]. 2023, vol.24, n.1, pp.174-197.  Epub Oct 04, 2022. ISSN 0124-8693.

Entrepreneurship in Colombia has been associated as a risky activity, due to the cautious profile of the country's inhabitants and the high percentage of new business closures. This situation has led to prioritizing other types of investments, which in turn disadvantages the business creation system. In this context, educational institutions have the responsibility of offering training that promotes entrepreneurship, through programs that understand the cultural reality and the wishes of the different interest groups. Thus, from a quantitative and descriptive design approach, the research methodology addressed a case study focused on the Corporación Unificada Nacional de Educación Superior (CUN). The objective was to characterize the entrepreneurial attitudes of the students of this Higher Education Institution for the period from August 2021 to May 2022, in order to increase the knowledge and inclination of the students towards entrepreneurship. It is found that there is an acceptable predisposition towards the creation of a company by the students, especially due to the emphasis on achievement. However, for your encouragement it is advisable to work on your low flexibility and creativity.

JEL: D91; I23; L23; L26; M13

Keywords : entrepreneurship; student; higher-educational institutions; student attitudes; motivation..

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