Abstract

ARAYA, María del Carmen. Fear Deceives and Consumption Seduces - The Two Faces of the Dominant Psychological Model in Times of Globalization. univ.humanist. [online]. 2009, n.67, pp.55-79. ISSN 0120-4807.

The principal objective of this essay is to explore some of the expressions of the dominant role that fear is playing as a social control mechanism and the production of nervous exaltation as incitement to consumption; both in the hands of political and business elites that try to guide countries such as Costa Rica towards an economic model based on privatization and exacerbated consumption in this 21st Century.

Keywords : fear; politics; consumption; neoliberal politics.

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