Abstract

GOMEZ ESTEVES, Egeu. Taylorism: inheritance or permanence? Identity crisis in a factory recovered by workers. Univ. Psychol. [online]. 2013, vol.12, n.4, pp.1027-1037. ISSN 1657-9267.

This case study analyzed the formation of the cooperator identity among the workers in a recovered factory. It was conducted through conversations in daily work and interviews, when workers referred to the cooperative and to their working life stories. It shows that, in the constitution of the cooperative, the group's leaders built a prototypic identity that operates as a social expectation about the mode of action of the cooperators. The assumption of this personal identity depends on the possibility of their performance for each worker, which is hampered by limitations to control and modify their own work. This result in an identity simultaneously induced by leaders and interrupted by working process, that is, in crisis.

Keywords : Social Psychology; identity; social economy; self-management; work; Critical Social Psychology; Organizational Psychology; Qualitative Reserch.

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