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TORRES OVIEDO, Carlos Fernando  e  MISOCZKY, Maria Ceci. TOWARD AN ONTOLOGICAL CRITIQUE OF THE IDEOLOGY ON ENTREPRENEURSHIP. Innovar [online]. 2020, vol.30, n.78, pp.61-74.  Epub 10-Dez-2020. ISSN 0121-5051.  https://doi.org/10.15446/innovar.v30n78.90305.

The specificity of Lukács' ontological proposals lies in the idea that a particular teleological position represents the ontological foundation of social being. If all praxis implies a connection with knowledge and consciousness, it turns out that practical responses are always mediated by some kind of spiritual production. Thus, ideology has a role within previous ideation. Ontological criticism provides critical reflections of the social structures that generate and demand theories with practical functions in order to guarantee their own reproduction. First, we present a systematization of the historical and conceptual trajectory of entrepreneurship with the aim of making an ontological critique of this concept. Then, we criticize the structures that generate such a business phenomenon and require of this to reproduce and expand: Neoliberalism, understood as the contemporary version of capitalism. Afterward, we identify the ontological foundation of the ideology of entrepreneurship: Individualism and its role in defusing latent social conflicts in a society in which, apparently, the relations between capital and work and, therefore, social classes tend to disappear. The specificity of the whole issue is that the worker, who is alienated from his circumstances as the real generator of value, becomes now alienated from his own condition of worker by transmuting into an ideal role of entrepreneur.

Palavras-chave : Entrepreneurship; ideology; neoliberalism; ontological criticism; organizational studies.

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