Resumo

HATOLONG BOHO, Zacharie. The Yelwata Maroua 1er festival in Cameroon: a semio-hermeneutic approach to a popular culture. Íkala [online]. 2016, vol.21, n.3, pp.357-367. ISSN 0123-3432.  https://doi.org/10.17533/udea.ikala.v21n03a08.

Yelwata Maroua 1er is an annual festival organized by the mayor of Maroua I in Cameroun and held in a multidimensional stadium named Complexe Sportif Maroua Domayo. The object of this paper is the study of language practices -language and pictorial signs- that are generally produced on the stadium wall. These messages with a double semiotic status are analyzed to study diversity, local and national celebrities, collective memory and Cameroonian people expectations. The methodological framework consists of direct observation, photography and semio-hermeneutic analysis. The theoretical context is based on the ethnomorphological model usually applied to plastic art.

Palavras-chave : festival; semio-hermeneutic approach; diversity; tradition; modernity.

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