Resumo

AREVALO VIVEROS, Juan Manuel. Re-thinking the enterprise in defense of a development of the social context for the life: junctions and implications of the pos-development on the organizational strategy. Investig. desarro. [online]. 2017, vol.25, n.2, pp.172-198. ISSN 0121-3261.  https://doi.org/10.14482/indes.25.2.10964.

Under the modern/capitalist/world/system, the enterprise and the development of the social contexts maintain codependent relations materialized by the neoliberal State. As a consequence, the neoliberal enterprise is responsible for the establishment of a modern development bounded to the capitalism and opposed to one contra - development, functional to the vital operation of life. Consequently, it is critical to re-invent the concept of enterprise, connecting it with the functions of life. Bearing this in mind (and using the ideas of the post-development), I seek to contribute to this discussion by challenging the ideas, practices, and discourses of the Organizational Strategy. The notion of strategy that I seek to challenge is defined by Furrer, Thomas and Goussevskaia (2008); Guerras-Martín, Madhok, and Montoro-Sanchez (2014); and Mintzberg (1998), as a combination ofplans and patterns of behavior, forms of positioning and perspectives of the leaders and stratagems against competitors. In other words, the strategy is a significant variable which moves around many and dynamic subjects. It allows the coordination of the enterprise and influences on the development that it generates. I privilege a qualitative methodology (constructivist/interpretative), documentary analysis, interviews with experts and the presence of argumentative texts.

Palavras-chave : enterprise; development; strategy; post development.

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