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versão impressa ISSN 0120-3592
Firm internationalization (greenfield investment abroad) followers have created deep confusion concerning the increasing economic globalization that every country has to be engaged into to avoid economic backslip. In fact, such a false synonimity has made internationalization imperatives to be mixed up with globalization requirements. Deregulation and, particularly, calls to allow free capital mobility are presented as absolute needs and unavoidable conditions to foster dynamic innovation and technical progress of nations. Harsh claims are made to grant a quick and total opening of national borders by developing and transition economies. This paper attempts to explain the shallow scientific basis of such an argument. Globalization may be a useful tool for the improvement of human welfare if gradual liberalization of goods and service exchange favors regional blocks. In other words, it seems urgent to correct the unbalanced rules that are in act to favor the establishment of better conditions that warrant international firm development without resource to direct investment abroad. Such were the conditions that permitted Japanese and European firms to develop.
Palavras-chave : Internationalization; globalization; national and international strategies; game rules.