Abstract

NAVARRETE BAEZ, Francisco E.. Sustainable Development Practices: a Descriptive Approach to Small Enterprises from Guadalajara, Mexico. cuad.adm. [online]. 2015, vol.31, n.53, pp.48-58. ISSN 0120-4645.

A descriptive study exposes the practices currently conducted by small and mid-sized enterprises (SME) from the metropolitan zone of Guadalajara, Mexico, regarding corporate sustainable development. Nearly 400 companies were found. A questionnaire was taken as reference, previously elaborated and validated, with over 100 questions on corporate practices of sustainable development, applied to the company´s owner. The results were divided into five categories. The data were captured and analyzed based on a descriptive statistics orientation. The results describe their current situation, finding that over 50% of the SMEs from the metropolitan zone of Guadalajara are below these practices, which are not part of their objectives, besides a decoupling existing with all their stakeholders. In the end, some suggestions are made on how to guide SMEs to increase their degree of commitment in this theme

Keywords : company behavior; sustainable development; small and mid-sized company; corporate social responsibility.

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