Resumo

ROJAS, Miguel David  e  LOPEZ FELIPE, Zapata Roldán. Design Management Innovation Capabilities in Flexible Plastics Packaging SMEs. rev.ing. [online]. 2014, n.41, pp.15-21. ISSN 0121-4993.  https://doi.org/10.16924/riua.v0i41.455.

Design management is an application of project management methods that has been studied for less than a decade, but which, from literature, appears to be a key factor to product performance especially in manufacturing companies. This work presents the results of an empirical measurement and its multivariate correlation on twenty-one Small and Medium Enterprises (SMEs) of the plastic packaging sector. Based on this analysis, seven factors were found that allow the quantitative translation of a set of innovation capabilities related to design and product development management

Palavras-chave : Dynamic capabilities; industrial design; innovation management; organizational management; strategy.

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