GUERRERO APRAEZ, Víctor    AMAYA RUEDA, Santiago José. The Imaginary of War through the Language of Television Reflected in the Colombian Presidential Election of 2014. []. , 22, 2, pp.253-278. ISSN 0122-4409.  https://doi.org/10.11144/javeriana.papo22-2.iglt.

The article identifies the main characteristics of a specific Colombian television series, Tres Caínes, and relates its political intention - defined by stereotypes and a biased perception of the Colombian armed conflict- with the electoral context of 2014 from a methodological framework composed by historical and comparative hermeneutics in order to scrutinize the correlation between the surprising defeat in the ballot for the president candidate. For this purpose, in first place, the article examines the role of art as a political tool in the 19th and 20th century, using the examples of the nationalist opera in Germany and Italy and the cinema as propaganda during the Second World War. Secondly, the text presents a theoretical approach towards the main characteristics of television genres and the thin line that separates fiction from reality, constantly crossed in Tres Caínes, that makes the series an attempt of a historical document with elements of fiction. Finally, the research identifies a relationship between the level of exposure to the television series (measured through its rating) in a geographical perspective, and the electoral map of presidential elections in Colombia between Juan Manuel Santos and Óscar Iván Zuluaga.

: presidential elections 2014; political art; television; armed conflict Colombia.

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