Resumen

DENEGRI CORIA, Marianela del Carmen; SEPULVEDA ARAVENA, Jocelyne  y  GODOY BELLO, María Pía. Attitudes toward purchase and consumption of education students and teachers in Chile. Psicol. caribe [online]. 2011, n.28, pp.1-23. ISSN 0123-417X.

The present research, framed within Fondecyt Project Number 1090179, searched to identify differences in attitudes toward purchase and consumption between pedagogy students and teachers of Temuco (Chile). The sample was formed by 88 students and 103 teachers; we applied them the Attitudes toward Consumption and Purchase Scale (Tang and Luna, 1999 as cited in Gebauer, Schäfer and Soto, 2003) and the Materialism Scale (Richins andDawson, 1992). The results show that women present rational attitudes in coexistence with impulsive attitudes. On the other side, the teachers have a rational attitude and tend to consider materialism as central in their lives compared to pedagogy students. The discoveries are discussed based on the existing antecedents in this line research.

Palabras clave : Attitudes; Consumption; Purchase; Pedagogy Students; Teachers.

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