Abstract

BARRERA-NARVAEZ, Carlos-Fernando; GONZALEZ-SANABRIA, Juan-Sebastián  and  CACERES-CASTELLANOS, Gustavo. Geographic information systems and business intelligence in decision making in the tourism. Rev. Cient. [online]. 2020, n.38, pp.160-173. ISSN 0124-2253.  https://doi.org/10.14483/23448350.15997.

Currently, business intelligence is present in any process of data analysis, mainly due to the advantages that the moment of evaluation of market viability, inclusion of new products, and if any activity that requires knowing people's consumption habits has Within these activities, there is tourism, since, for this sector it is also important to be able to make decisions and focus on potentializing the regions according to the needs or interests of the people. In addition, by integrating business intelligence, aspects related to space, to determine proximity, or the displacement of people between regions, through the use of Geographic Information Systems (GIS) you can obtain a visual representation of the state of tourism in a region of interest and even evaluate the integration of the affected regions and offer planes together to have benefits and joint progress. In this sense, this article presents a systematic review of literature on the use of geographic information systems and business intelligence for decision-making supported in the tourism sector; for which articles published during the period 2015 to 2019 in the Scopus and IEEE databases will be analyzed. It was obtained as a result that during the last years (2015-2019) the trend in research related to the use of GIS in tourism has been increasing. It is concluded that thanks to technological advances, the use of, WebGIS, Open Source GIS, tourism business managers have built Tourist Resources Information systems.

Keywords : Business Intelligence; Decision Support System; Tourism; Geographic Information System; GIS.

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