Resumen

CRUZ BERMUDEZ, Harold Fabián et al. SOCIAL PRECONCEPTIONS OF VOLUNTARY BLOOD DONORS IN A SPECIFIC LOCATION. BOGOTA - COLOMBIA. Investig. andina [online]. 2011, vol.13, n.23, pp.250-257. ISSN 0124-8146.

Introduction: the voluntary donation of blood is a challenge for blood banks; it is intended for blood donations to be increased, once the preconceptions in the process become known. Objective: establish the main social preconceptions related to the voluntary donation of blood. Methods: a descriptive transversal study of a sample of 100 adults. The data was gathered through the application of surveys conducted during the months of July to December of 2010. The variables were: age, sex, origin, social andfinancial status, level of education and main preconceptions related to the donation of blood. A descriptive analysis was conducted; the software used was Epilnfo version 3.5.1. Results: the main preconception for women was "gaining weight" with a 70.59%, while for men it was "blood is commercialized" with a 36.36%. Discussion: the age described in the study and the social and cultural aspects behave according to those predetermined; the social preconceptions are established mainly by the feminine gender with the weight increase. Conclusion: the social preconceptions allow for the subjects to have a greater negative predisposition towards donating blood.

Palabras clave : Blood; Blood donation; Blood banks.

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