Abstract

HERNANDEZ CHAVEZ, Edith Carolina; SALAZAR GARZA, Martha Leticia; VACIO MURO, María de los Ángeles  and  RODRIGUEZ-KURI, Solveig Eréndira. Instrument to evaluate the intention of Mexican children to consume alcoholic beverages based on the Theory of Planned Behavior. Univ. Psychol. [online]. 2017, vol.16, n.2, pp.80-89. ISSN 1657-9267.  https://doi.org/10.11144/javeriana.upsy16-2.iein.

The increase in alcohol consumption and the decrease in the age of onset requires the development of preventive proposals aimed at younger age population, theoretically and empirically supported. Theory of Planned Behavior (TCP) has this base, for it must know the intention of the subject of doing, being necessary to assess their behavioral beliefs, normative and control on the behavior of interest. A means of assessing such beliefs is constituted by the measurement scales. The aim of this study was to describe the process followed to build a valid and reliable instrument, which measures the intention of children to consume alcoholic beverages from the The|ory of Planned Behavior. Unlike the reported studies from this theory with adults, there were no differences between normative beliefs and the importance they are given. In terms of perceived behavioral control, children did not identify barriers to consumption in the questionnaire, only facilitators. This may be related to the fact that at this age, this is an experimental behaviour, so the way to qualify the instrument to get a score in intention had to be modified.

Keywords : TPB; questionnaire; alcohol consumption; children.

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