Resumo

CASTELLANOS DIAZ, Juliana. ink to bits. Analysis of the transition from analogous printed media to digital environment. anagramas rumbos sentidos comun. [online]. 2011, vol.9, n.18, pp.121-132. ISSN 1692-2522.

At the end of a decade of strong changes in the communication field caused by the telematics progress, it is necessary to ask ourselves which are the transformations the most important newspapers in Colombia and neighbor countries face in relation to the digital world they migrate for demands made by the information society. Therefore, this research article analyzes 10 digital newspapers based on five categories concerning substance and form of the web journalistic media: multimedia, hypertext, interactivity, instantaneity, and universality. The study allows concluding, among other things, that writing and static images are still the language of new media; newspapers limit micro-and macro-navigation options; however, interaction with audience increases thanks to the link between audience and issuers on the social networks. In this way, changes implying not only modification of formats and languages, but also mental structures of those who construct and consume information are evident.

Palavras-chave : Digital press; multimedia; hypertext; interactivity; instantaneity; universality.

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