Abstract

BARRIOS RUBIO, Andrés  and  ZAMBRANO AYALA, William Ricardo. Digital Convergence: New Professional Profiles of a Journalist. anagramas rumbos sentidos comun. [online]. 2015, vol.13, n.26, pp.221-240. ISSN 1692-2522.

Journalism is changing with the development of Information and Communication Technology (TIC abbreviation in Spanish) and the emergence of new online media that are changing the traditional work routines, content, production, distribution, and consumption of information. This new stage is marked by the digital convergence in its various dimensions and the multiplication of new platforms, tools, and formats reception, dissemination and interaction that invite to change journalists' professional profiles and to give a second thought to their new skills to practice. To build the new profile of the journalist, a qualitative and quantitative research through surveys, depth interviews and discussion groups applied to the various actors of media companies and managers of journalism programs in Colombia were conducted from three professional skills: business-technological, content communicative and users professional. It was concluded with the construction of a map of competencies of a journalist in a digital context, among others, to produce contents, languages and multimedia narratives. to implement technologies and networks, to create informative and interactive formats consistent with the preferences of the audience, and to adapt to the new communication ecosystem.

Keywords : journalism; profiles; interactivity; interactive; convergence; cybermedia.

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