Abstract

MARTINEZ CURBELO, Gretel; FEITO CESPON, Michael  and  GONZALEZ HERNANDEZ, Gilberto Guillermo. THE MANAGEMENT OF SUPPLY CHAINS IN CIENFUEGOS. Dimens.empres. [online]. 2018, vol.16, n.1, pp.61-77. ISSN 1692-8563.  https://doi.org/10.15665/dem.v16i1.1341.

This research studies managers' perceptions about the relationship of key factors in supply chain management and company performance through the development of a set of structural equation models. The data obtained from the opinion of the administrative staff of different companies in the corporate sector in Cienfuegos. For this purpose, a survey designed that measures the customer service, integration and collaboration approach as key success factors in supply chain performance. The results show that the majority of respondents do not perceive the importance of collaboration to improve results in their companies; however, they note the relevance of the customer focus in the management of their organizations.

Keywords : Empirical Study; Supply Chains; Structural Equation Systems; Collaboration; Integration.

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