Resumen

CONTRERAS-PACHECO, Orlando Enrique  y  MARIN-DIAZ, Julián Camilo. Drivers of the decision-making process for investing: an impact entrepreneur's leadership style conceptualization. Entramado [online]. 2022, vol.18, n.2, e201.  Epub 10-Oct-2022. ISSN 1900-3803.  https://doi.org/10.18041/1900-3803/entramado.2.7881.

In a context of seeking investment opportunities, the initial impression that an investor forms on an entrepreneur influences their own decision-making process. In this sense, the present work seeks to study the implications underlying this initial panorama, specifically in a scenario of investment decisions on initiatives that are committed to reach a sustainable development (i.e., impact investments). For this purpose, and using a case study a qualitative analysis process is deployed, allowing the identification of the corresponding leadership style of a given impact entrepreneur; as well as the way in which this same style could affect the eventual decision of a potential investor In that order of ideas, the present work contributes to the transferability and deepening of the topic at issue in various areas of knowledge.

JEL CLASSIFICATION: 126, Q56

Palabras clave : Sustainability; leadership; impact investments; investments decisions; social entrepreneurship.

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