Abstract

CARDONA PAREJA, Raúl Alexander; FLOREZ LOPEZ, Luz Matilde; SILVIA ARROYAVE, Sandra Milena  and  ARANGO PEREZ, Isabel Cristina. Strengthening of the environmental corporative performance, with the Área Metropolitana del Valle de Aburrá's cleaner production and sustainable consumption program. Rev. P+L [online]. 2010, vol.5, n.2, pp.9-23. ISSN 1909-0455.

The cleaner production policy (1997) promoted the development of a strategy in Colombia, in order to identify the best practices in the processes to reduce risks on human health and the environment, according to the commitments achieved in the Earth Summit (1992). After more than ten years of applying the cleaner production policy in Colombia (1997-2009) important advances have been achieved, among which the generation of demonstrative projects, the creation of Centro Nacional de Producción Más Limpia, 5 regional nodes and environmental windows, 67 cleaner production agreements countrywide and the application of tax reductions to promote environmental investment can be remarked. In a regional context, and as a pioneer institution on the subject, Área Metropolitana del Valle de Aburrá's cleaner production and sustainable consumption program has, in 2010, 182 companies from several sectors as beneficiaries, increasing the participation of companies in 27,87% in the last four years. Before the new sustainable production and consumption policy was established (2010), Área Metropolitana del Valle de Aburrá has been making diagnoses, training and socialization on the subject, aiming to strengthen the corporative performance under environmental terms and acknowledge the advances in sustainable consumption to guarantee competitiveness and sustainability.

Keywords : cleaner production; environmental management; corporate environmental performance; sustainable consumption.

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