Abstract

QUIROZ, E. et al. Design of a playful in positive communication as a tool for training in the organizations. Entre Ciencia e Ingenieria [online]. 2021, vol.15, n.29, pp.46-53.  Epub Feb 23, 2022. ISSN 1909-8367.  https://doi.org/10.31908/19098367.2657.

Training in positive communication favors the survival of organizations in changing contexts. This training process requires the use of active learning methodologies, with playful activities being an alternative. The objective of this study was to design a playful activity in positive communication as a training tool for organizations. The methodology proposed by the State Committee for Science and Technology of Russia was used for the design of the ludic, which was validated through the criteria of 10 experts (Female= 40% - Male= 60%), of which 80% had a doctorate or master's degree, on average 14 years of work experience and 12 years in teaching and research. The 80% of the indicators evaluated (descriptive clarity, objective correspondence, pertinence, and feasibility) are considered very adequate and 20% (coherence) quite adequate. It is concluded that the playful proposal can be a useful tool to train in positive communication practices. Its application may be recommended in organizations of different sectors.

Keywords : experiential learning; job well-being; corporate communication; internal communication; serious game.

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