Abstract

PEREZ GUTIERREZ, Sara  and  VARGAS PEREZ, Andrés. CONSUMER RESPONSE TO CARBON FOOTPRINT INFORMATION OF FOOD: A DISCRETE CHOICE EXPERIMENT STUDY. rev. econ. Caribe [online]. 2018, n.22, pp.1-27. ISSN 2011-2106.

Rising animal-based foods consumption is having major negative effects on the environment. Shifting diets can thus contribute to a sustainable food system. Food labeling is one among several instruments to encourage more sustainable eating. Using a discrete choice experiment, this study founds that giving information about the the carbon foodprint of food have the potential to affect consumers' choices, making more likely the consumption of a meal with a greater content of plant-based protein. We discuss how this findings could inform policy making.

JEL CODES: C93, D12, Q18.

Keywords : food labeling; carboon foodprint; shifting diets; discrete choice experiment.

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