Abstract

RAZUMIEJCZYK, Eugenia; JAUREGUI, Matilde  and  MACBETH, Guillermo. Cross-modal stroop interference between gustative and auditory representations. CES Psicol [online]. 2012, vol.5, n.2, pp.25-41. ISSN 2011-3080.

The cross-modal integration is a highly adaptive mechanism in which information patterns are combined in order to provide more accurate information about the external properties of the environment. However, subjects are not always capable of processing two sources simultaneously. The aim of this study is to evaluate the processing interference between gustative and auditory representations in working memory. The experiment recruited 47 participants whose age average was 22.45 years (SD = 3.787 years). A within-subjects design (repeated measures) was used, as well as the cross-modal stroop task . The results suggest that the attentional competition between gustative and auditory stimuli under congruent stimuli is lower compared to incongruent stimuli and controls. Additionally, it was found an inverse correlation between reaction time and the number of correct congruent stimuli.

Keywords : Stroop interference; Stroop Effect; Taste; Taste Perception; Hearing, Auditory Perception; Working Memory; Short Term Memory.

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