Innovar - vol.27 issue64

Table of contents
Innovar vol.27 no.64 Bogotá Apr./June 2017

Editorial

	· Editorial GÓMEZ-VILLEGAS, MAURICIO · text in English \| Spanish · English ( pdf ) \| Spanish ( pdf )

Marketing

	· TRUST AS KEY ELEMENT FOR E-COMMERCE PURCHASES. THE CASE OF CONSUMERS IN ANTIOQUIA (COLOMBIA) Sánchez-Alzate, James Ariel; Montoya-Restrepo, Luz Alexandra · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

	· The Effects of Brand Experiences on Quality, Satisfaction and Loyalty: An Empirical Study in the Telecommunications Multiple-play Service Market Carrizo-Moreira, António; Freitas-da Silva, Pedro M.; Ferreira-Moutinho, Victor M. · abstract in English \| Spanish \| Portuguese \| French · text in English · English ( pdf )

	· THE INFLUENCE OF SYMBOLIC CONSUMPTION ON THE INTENSITY OF DIGITAL SOCIAL NETWORKS USE AND THE PERCEIVED VALUE OF EXPERIENCES Luna-Cortés, Gonzalo · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

Small and Medium-sized Enterprises (SMEs)

	· DETERMINANTS FOR MICRO-ENTERPRISES SURVIVAL IN BOGOTA: AN ANALYSIS USING DURATION MODELS Santana, Leonardo · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

	· MICRO-ENTREPRENEURSHIP AS POVERTY FIGHTING TOOL: A SOCIAL EVALUATION OF THE MEXICAN CASE Ramírez Angulo, Natanael; Mungaray Lagarda, Alejandro; Aguilar Barceló, José Gabriel; Flores Anaya, Yadira Zulith · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

Tourism

	· STRATEGIC DETERMINANTS FOR LOYALTY FORMATION IN YOUNG RESIDENTS. THE CASE OF THE CANARY ISLANDS Martínez-González, José Alberto; Parra-Fumero, Eduardo; Padrón-López, Noemi · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

	· ACTIVITY-BASED COST SYSTEM IN FOUR-STAR HOTELS IN THE STATE OF MERIDA, VENEZUELA Morillo-Moreno, Marysela Coromoto; Cardozo, Cororina del Carmen · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

Research and Teaching Contributions

	· DECENTRALIZATION OF PUBLIC EDUCATION MANAGEMENT AND LOCAL INSTITUTIONALITY IN CHILE: THE CASE OF COMMUNITY EDUCATION DIRECTORS Donoso-Díaz, Sebastián; Benavides-Moreno, Nibaldo · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

	· *AN EX POST FACTO* REFLECTION ON THE CONDUCTION OF MULTI-CASE STUDIES FOR THEORY-BUILDING IN MANAGEMENT SCIENCES** Román Castillo, Ruth Esperanza; Smida, Ali · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

	· PROPERTIES OF THE UTRECHT WORK ENGAGEMENT SCALE (UWES-S 9): EXPLORATORY ANALYSIS OF STUDENTS IN ECUADOR Portalanza-Chavarria, Cecilia Alexandra; Grueso-Hinestroza, Merlin Patricia; Duque-Oliva, Edison Jair · abstract in English \| Spanish \| Portuguese \| French · text in Spanish · Spanish ( pdf )

Reviews

	· Ciencia hecha realidad Reseña de C. A. Ossa, Teoría general de sistemas. Conceptos y aplicaciones Maldonado, Carlos Eduardo · text in Spanish · Spanish ( pdf )