<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>0122-8285</journal-id>
<journal-title><![CDATA[Palabra Clave]]></journal-title>
<abbrev-journal-title><![CDATA[Palabra Clave]]></abbrev-journal-title>
<issn>0122-8285</issn>
<publisher>
<publisher-name><![CDATA[Universidad de La Sabana]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S0122-82852017000100239</article-id>
<article-id pub-id-type="doi">10.5294/pacla.2017.20.1.11</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[De la ecología de medios a la ecología profunda de medios: esclarecer la metáfora y visibilizar su impacto medioambiental]]></article-title>
<article-title xml:lang="en"><![CDATA[From Media Ecology to Deep Media Ecology: Clarifying the Metaphor and Revealing its Environmental Impact]]></article-title>
<article-title xml:lang="pt"><![CDATA[Da ecologia de mídia à ecologia profunda de mídia: esclarecer a metáfora e visibilizar o seu impacto no meio ambiente]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Arroyave-Cabrera]]></surname>
<given-names><![CDATA[Jesús Antonio]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Miller]]></surname>
<given-names><![CDATA[Toby]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidad del Norte  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Colombia</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Universidad del Norte  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Colombia</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>01</month>
<year>2017</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>01</month>
<year>2017</year>
</pub-date>
<volume>20</volume>
<numero>1</numero>
<fpage>239</fpage>
<lpage>268</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.co/scielo.php?script=sci_arttext&amp;pid=S0122-82852017000100239&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.co/scielo.php?script=sci_abstract&amp;pid=S0122-82852017000100239&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.co/scielo.php?script=sci_pdf&amp;pid=S0122-82852017000100239&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen La ecología de medios ha generado una reflexión importante de la díada tecnología-sociedad. Sin embargo, a pesar de acuñar un concepto relacionado con el medio ambiente, diferentes autores han cuestionado que dicho campo multidisciplinario no haya derivado en ningún aporte importante relacionado con el contexto ambiental. Respecto de la ecología de medios, las tecnologías han causado un impacto definitivo sobre el planeta. No obstante, recientes tendencias en la investigación en comunicación conceptúan que este cambio trasciende lo simbólico y se instala en lo material con consecuencias serias en los ecosistemas, en los seres vivos y en la sostenibilidad del planeta. Utilizando como base los planteamientos del filósofo noruego Arne Naess, el presente artículo intenta contribuir a subsanar la deuda pendiente que tiene la ecología de medios con el contexto ambiental. Para propiciar esta reflexión, extendemos la metáfora de la ecología de medios a la ecología profunda de medios para a partir de este marco analizar la relación entre tecnologías y los aparatos/artefactos asociados a los medios y su relación con la sociedad.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract Media ecology has given rise to an important reflection about the technology-society dyad. However, despite coining a concept related to the environment, different authors have questioned the fact that this multidisciplinary field did not result in any significant contribution to the environmental context. Regarding media ecology, technologies have had a significant impact on the planet. However, recent trends in research in communication deem that this change transcends the symbolic plane to the material plane, leading to serious consequences for ecosystems, living beings and the sustainability of the planet. Based on the approach of Norwegian philosopher Arne Naess, this paper aims to contribute to remedying the outstanding debt of media ecology towards the environment. In order to encourage this reflection, we expand the metaphor of media ecology to that of deep media ecology, looking to analyze the relationship between technologies and devices associated with the media and their connection with society.]]></p></abstract>
<abstract abstract-type="short" xml:lang="pt"><p><![CDATA[Resumo A ecologia de mídia tem gerado uma reflexão importante da díade tecnologia-sociedade. Porém, apesar do conceito relacionado com o meio ambiente, diferentes autores têm questionado que este campo multidisciplinar não tenha derivado em nenhuma contribuição importante relacionado com o contexto ambiental. No que se refere à ecologia de mídia, as tecnologias têm causado um impacto definitivo sobre o planeta. Não obstante, recentes tendências na pesquisa em comunicação conceituam que esta mudança transcende o simbólico e se instala no material com consequências sérias nos ecossistemas, nos seres vivos e na sustentabilidade do planeta. Utilizando como base o pensamento do filósofo norueguês Arne Naess, este artigo tenta contribuir para saldar a dívida que a ecologia de mídia tem com o contexto ambiental. Para propiciar esta reflexão, estendemos a metáfora da ecologia de mídia à ecologia profunda de mídias para, a partir deste marco, analisar a relação entre tecnologias e os aparelhos/artefatos associados à mídia e sua relação com a sociedade.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Ecología de medios]]></kwd>
<kwd lng="es"><![CDATA[ecología profunda]]></kwd>
<kwd lng="es"><![CDATA[medio ambiente]]></kwd>
<kwd lng="es"><![CDATA[comunicación medioambiental]]></kwd>
<kwd lng="es"><![CDATA[pensamiento ecológico]]></kwd>
<kwd lng="en"><![CDATA[Media ecology]]></kwd>
<kwd lng="en"><![CDATA[deep ecology]]></kwd>
<kwd lng="en"><![CDATA[environment]]></kwd>
<kwd lng="en"><![CDATA[environmental communication]]></kwd>
<kwd lng="en"><![CDATA[ecological thinking]]></kwd>
<kwd lng="pt"><![CDATA[Ecologia de mídia]]></kwd>
<kwd lng="pt"><![CDATA[ecologia profunda]]></kwd>
<kwd lng="pt"><![CDATA[meio ambiente]]></kwd>
<kwd lng="pt"><![CDATA[comunicação meio ambiente]]></kwd>
<kwd lng="pt"><![CDATA[pensamento ecológico]]></kwd>
</kwd-group>
</article-meta>
</front><back>
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