<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>1692-0279</journal-id>
<journal-title><![CDATA[AD-minister]]></journal-title>
<abbrev-journal-title><![CDATA[AD-minister]]></abbrev-journal-title>
<issn>1692-0279</issn>
<publisher>
<publisher-name><![CDATA[Escuela de Administración  de la Universidad EAFIT]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S1692-02792017000100073</article-id>
<article-id pub-id-type="doi">10.17230/ad-minister.30.4</article-id>
<title-group>
<article-title xml:lang="en"><![CDATA[IMPACT OF CO-CREATION ON INNOVATION CAPABILITY AND FIRM PERFORMANCE: A STRUCTURAL EQUATION MODELING]]></article-title>
<article-title xml:lang="es"><![CDATA[EL IMPACTO DE LA CO-CREACIÓN EN LA CAPACIDAD DE INNOVACIÓN Y EL DESEMPEÑO DE LAS EMPRESAS: UN MODELADO DE ECUACIONES ESTRUCTURALES]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[HAMIDI]]></surname>
<given-names><![CDATA[FATEMEH]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[GHARNEH]]></surname>
<given-names><![CDATA[NASER SHAMS]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Amirkabir University of Technology  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Iran</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Amirkabir University of Technology  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Iran</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>06</month>
<year>2017</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>06</month>
<year>2017</year>
</pub-date>
<numero>30</numero>
<fpage>73</fpage>
<lpage>90</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://www.scielo.org.co/scielo.php?script=sci_arttext&amp;pid=S1692-02792017000100073&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.co/scielo.php?script=sci_abstract&amp;pid=S1692-02792017000100073&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://www.scielo.org.co/scielo.php?script=sci_pdf&amp;pid=S1692-02792017000100073&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="en"><p><![CDATA[ABSTRACT Traditional firms used to design products, evaluate marketing messages and control product distribution channels with no costumer interface. With the advancements in interaction technologies, however, users can easily make impacts on firms; the interaction between costumers and firms is now in peak condition in comparison to the past and is no longer controlled by firms. Customers are playing two roles of value creators and consumers simultaneously. We examine the role of co-creation on the influences of innovation capability and firm performance. We develop hypotheses and test them using researcher survey data. The results suggest that implement of co-creation partially mediate the effect of process innovation capability. We discuss the implications of these findings for research and practice on the depict and implement of unique value co-creation model.]]></p></abstract>
<abstract abstract-type="short" xml:lang="es"><p><![CDATA[RESUMEN Las empresas tradicionales solían diseñar productos, evaluar mensajes de mercadeo y controlar los canales de distribución de producto sin una interfaz del cliente. Con los avances en las tecnologías de la interacción, sin embargo, los usuarios pueden fácilmente tener un impacto sobre las empresas: la interacción entre los clientes y las empresas se encuentra en este momento en su punto máximo en comparación con el pasado y ya no es controlada por las empresas. Los clientes están desempeñando dos roles actualmente: creadores de valor y clientes, al mismo tiempo. A diferencia de los clientes tradicionales, que no tienen ningún rol en la innovación de los productos o los servicios, los clientes de hoy han alcanzado una posición de influencia que les permite ser innovadores y co-creadores. En otras palabras, ya no son solamente compradores, usuarios o defensores leales de un producto. Examinamos el rol de la co-creación sobre las influencias de la capacidad de innovación y desempeño de la empresa. Desarrollamos hipótesis para evaluarlas utilizando datos de la encuesta de los investigadores. Los resultados sugieren que implementar la co-creación logra mediar parcialmente el efecto de la capacidad de innovación. Discutimos las implicaciones de estos hallazgos para la investigación y la práctica e implementamos un modelo de co-creación de valor único.]]></p></abstract>
<kwd-group>
<kwd lng="en"><![CDATA[Co-creation]]></kwd>
<kwd lng="en"><![CDATA[Innovation Capability]]></kwd>
<kwd lng="en"><![CDATA[Firm Performance]]></kwd>
<kwd lng="en"><![CDATA[SEM.]]></kwd>
<kwd lng="es"><![CDATA[Co-creación]]></kwd>
<kwd lng="es"><![CDATA[capacidad de innovación]]></kwd>
<kwd lng="es"><![CDATA[desempeño de las empresas]]></kwd>
<kwd lng="es"><![CDATA[SEM.]]></kwd>
</kwd-group>
</article-meta>
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