Tend. - vol.22 issue2

Table of contents
Tend. vol.22 no.2 Pasto July/Dec. 2021

Investigation

	· CONSUMER PERCEPTION OF THE IMPACT OF OLFACTORY MERCHANDISING AS A SENSORY MARKETING STRATEGY Grisales Castro, Claudia Patricia; Hernández García, Edwin Arbey; Montenegro Cardona, Evelyn Xiomara · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· EVALUATION OF PUBLIC POLICIES ON HUMAN CAPITAL IN SCIENCE AND TECHNOLOGY IN MEXICO, 2012-2018 Figueroa, Darío; Basilico, Natalí · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· APPLICATION OF THE NERLOVIAN PARTIAL ADJUSTMENT MODEL TO ESTIMATE PLANTAIN SUPPLY ELASTICITY IN COLOMBIA Cancino, Susan; Cancino Escalante, Giovanni Orlando · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· TOWARDS INCLUSIVE TOURISM IN THE HOTELS MARKETED BY ECOTUR IN HAVANA AND VARADERO Hernández Domínguez, Félix; Hernández Flores, Yoan; Rodríguez González, Maité · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· EXPOSURE OF PERSONAL BRAND THROUGH SOCIAL MEDIA David Tenorio, Luis Enrique · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· KNOWLEDGE MANAGEMENT: A CASE STUDY OF A COLOMBIAN PUBLIC SECTOR COMPANY Jurado-Zambrano, Diego Armando; Valencia Upegui, Sandra María · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· THE EXPERIENCE OF THE USE OF MONEY IN LOW-INCOME PEOPLE IN BOGOTÁ, NOVEMBER 2019 Flechas Briceño, Gonzalo Alberto; Higuera Torres2, Gabriela · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· IMPACT OF COVID-19 MITIGATION ACTIONS ON RURAL LABOR INFORMALITY IN COLOMBIA Botello Peñaloza, Héctor Alberto; Guerrero Rincón, Isaac · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· ENTREPRENEURIAL INTENTION IN UNDERGRADUATE STUDENTS AT THE UNIVERSITY OF NARIÑO, COLOMBIA Aguilera-Castro, Adriana; Benavides-Pupiales, Luis Eduardo; Ibarra-Jaramillo, Fabio Jesús · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· SOCIOECONOMIC AND CULTURAL IMPACT OF SUN AND BEACH TOURISM IN THE GULF OF MORROSQUILLO 2016 - 2020 Sierra Márquez, Anddy Katherine; Ramos Pérez, Licette Estela; Zubiría Lara, Mario Fernando · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· BUSINESS INNOVATIONS AND THEIR KEY FACTORS: PUBLIC FUNDING, HUMAN CAPITAL, AND THEIR RELATIONSHIPS WITH THE INDUSTRIAL ENVIRONMENT Torres-Barreto, Martha Liliana; Medina Charry, Yojan Sebastián; Alvarez-Melgarejo, Mileidy · abstract in English \| Spanish \| Portuguese · text in English · English ( pdf )

	· COGNITIVE IMAGE OF TOURISM DESTINATIONS. AN APPROACH FROM THE TOURISM DESTINATION HOLGUIN, CUBA Batista Sánchez, Ernesto; Serrano Leyva, Beatriz; Vega de la Cruz, Leudis Orlando · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

Review

	· INTELLECTUAL CAPITAL IN SOLIDARITY ECONOMY ORGANIZATIONS Rincón Soto, Carlos Augusto; Molina Mora, Francisco Ricardo; González González, Patricia · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· RETURN ON INVESTMENT IN SOCIAL MEDIA. A LITERATURE REVIEW Vergara Garavito, Judith; Álvarez Franco, Pilar; Serna Rodríguez, Maribel · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )

	· VIRTUAL TEAM LEADERSHIP: BILIOMETRIC STUDY Santamaría Ayala, Jefferson · abstract in English \| Spanish \| Portuguese · text in Spanish · Spanish ( pdf )