Marketing |
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| · Investigating perceived value from a marketing view point Gil Saura, Irene; González Gallarza, Martina
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| · Recognition and recall of product placements in films and broadcast programmes van der Waldt, D. L. R; Du Preez, L. D; Williams, S
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| · The formation of a consuer complaint pattern: an exploratory investigation carried out on restaurant users Moliner Velázquez, Beatriz; Berenguer Contrí, Gloria; Gil Saura, Irene; Fuentes Blasco, María
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| · Perceived value: an empirical application in industrial clients for electricity and natural gas in liberalised energy markets García Acebrón, Constantino; Vázquez Casielles, Rodolfo; Iglesias Argüelles, Víctor
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| · A comparative study between ideal and perceived brand personality as applied to airline companies: le cas des compagnies aériennes Schlesinger Díaz, María Walesska; Cervera Taulet, Amparo
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Economics and Development |
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| · Determinants for using economic evaluation in decision-making within the Colombian health system Chicaíza, Liliana; Vega, Ricardo
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| · Bringing culture back in: A neo-Durkheimian perspective on central banking Tognato, Carlo
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| · Ananalysis of the relationship between accountancy and fiscal control in Colombia Sierra González, Ernesto María
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Research and Teaching Contributions |
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| · Separación de los hechos y los pronósticos en los estados financieros Glover, Jonathan; Ijiri, Yuji; Levine, Carolyn; Jinghong Liang, Pierre
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Critical Reviews |
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| · Ética, economía y empresa Villa Castaño, Lida Esperanza
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| · Fundamentos de la contabilidad financiera: teoría y práctica Déniz Mayor, José Juan
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| · Aprendizaje basado en problemas para el pensamiento administrativo Kurmen Figueroa, Rodrigo
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| · Innovación del turismo Osorio Acosta, Javier; Gallego Llorca, Francisco Javier
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| · Las enseñanzas de Drucker para el siglo XXI Gorbaneff, Yuri
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