Presentation |
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| · Presentación de la revista ESTUDIOS GERENCIALES n.o 134
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Artigos |
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| · The effectiveness of oppositional advertising Farías, Pablo
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| · The organizational climate and its relationship to the quality of public health services: Design of a theoretical model Bernal González, Idolina; Pedraza Melo, Norma Angélica; Sánchez Limón, Mónica Lorena
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| · Theoretical approaches to managing complexity in organizations: A comparative analysis Bohórquez Arévalo, Luz E.; Espinosa, Angela
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| · Information for the quality of the healthcare system in Colombia: A proposal for a review based on the Israeli model Jaramillo-Mejía, Marta Cecilia; Chernichovsky, Dov
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| · Capital budgeting practices in Colombia Vecino, Carlos Enrique; Rojas, Silvia Carolina; Munoz, Yaromir
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| · Cost to serve as a strategic decision variable in the design of strategies as regards emerging marketing channels Mejía Argueta, Christopher; Higuita Salazar, Catalina
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| · Organizational learning conditions Castañeda, Delio Ignacio
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| · Quality by design: Principles and opportunities for the pharmaceutical industry García Aponte, Oscar Fabián; Vallejo Díaz, Bibiana Margarita; Mora Huertas, Claudia Elizabeth
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| · Strategic planning and competitiveness levels of SMEs in thebusiness sector in Bogotá Mora-Riapira, Edwin H.; Vera-Colina, Mary A.; Melgarejo-Molina, Zuray A.
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| · Organizational structure and inter-organizational relations: Analysis in health care public institutions in Colombia Marín-Idárraga, Diego Armando; Losada Campos, Luz Ángela
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| · Strategic intelligence: A system to manage innovation Aguirre, Joao
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Case study |
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| · Minimum cost package size analysis in the supply chain: A case study in Colombia Mejía Argueta, Christopher; Soto Cardona, Osman Camilo; Gámez Albán, Harol Mauricio; Moreno Moreno, Jenny Patricia
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| · An examination of student and graduate businesses: The case of EAN University Parra Bernal, León Darío; Argote Cusi, Milenka Linneth
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Acknowledgements |
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| · AGRADECIMIENTO REVISORES
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